Thinking Fast and Slow: Master the Art of Decision-Making Biases and Cognitive
Thinking, Fast and Slow – Master the Art of Decision-Making, Biases, and Human Behavior
A groundbreaking look into how we think — and why we often get it wrong.
In this international bestseller, Daniel Kahneman, Nobel Prize-winning psychologist and economist, takes readers on a deep dive into the two systems of thinking that drive our decisions:
System 1: Fast, intuitive, emotional
System 2: Slow, deliberate, logical
Thinking, Fast and Slow explores how these systems shape our judgments, decisions, and actions — and how they often lead to biases, errors, and irrational behavior. Backed by decades of research in cognitive psychology and behavioral economics, this book is essential reading for anyone who wants to make better decisions in life, business, or leadership.
🧠 Key insights you'll gain:
Why we make poor choices — and how to avoid them
The most common cognitive biases that affect us all
How intuition can be both powerful and misleading
Tools to think more clearly, rationally, and effectively
Whether you're a student, professional, investor, or just curious about how your mind works, Thinking, Fast and Slow is a masterclass in understanding — and improving — the way you think.
📘 Think smarter. Decide better. Master your mind.
Order your copy of Thinking, Fast and Slow today.
Author
Daniel Kahneman
Publisher
PENGUIN UK
Release Date
1 January 2015
ISBN-10
9780141033570
ISBN-13
978-0141033570
Page Number
512
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